Stand out with your mall pop-up this holiday season
As the temperature drops, people are choosing to spend more of their time indoors to avoid the autumn rain and the inevitable frigid winter winds. With the holiday season quickly approaching, malls are going to be filled with foot traffic as people prepare for the jolliest holiday of them all. A mall pop-up during the holidays will allow you to reach consumers in a place where they are already spending time. The challenge here is getting the attention of busy shoppers. Here are our top topics for creating an awesome experiential marketing experience in a mall.