The Dos and Don’ts of Holiday Experiential Marketing
We are well into the holiday marketing season and there are a lot of campaigns out there already circulating. Holiday experiential marketing campaigns are very effective because this time of year is all about the experience. People believe in the magic of the holidays, and that can work in your favour because you can be a part of their overall experience. However, it’s important to remember that there are some essential things you need to focus on in order to fully grasp the potential of this festive season.